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Welcome to our competition

Introduction by Ginny Clarke, CBE, Vice Chair and Trustee of the Rees Jeffreys Road Fund, and Chair of the Rees Jeffreys Road Fund Competition Judging panel
Welcome to our competition

On behalf of the Judges, I would like to thank you for your interest in the Rees Jeffreys Road Fund Competition.


We're celebrating 150 years since the birth of our benefactor William Rees Jeffreys. For him, safe and appealing roads and streets were the key to a better quality of life for all.


As we recover from the pandemic, face the challenges of climate change and embrace new technologies, we have a unique opportunity to re-imagine our roads and streets in new ways.


We’re looking for 150 new ideas to make our roads and streets better and more enjoyable for everyone.


We have great prizes, in a range of categories, to recognise the best new ideas – and up to £150,000 to fund the development of the best suggestions. We’re looking for new and innovative ideas, creatively presented, from everyone from school children to big business.


Don’t limit yourself to a set of slides – how about a model, a simulation, a 3D fly through, a poem, a painting, song or a sculpture? The sky is the limit!. We use streets and roads every day for getting to school or work, receiving deliveries, going on holiday and getting out into the great British countryside.


What ideas do you have to make journeys enjoyable and safe?

Ginny Clarke, CBE Vice Chair and Trustee of the Rees Jeffreys Road Fund

Ginny Clarke, CBE and Vice Chair and Trustee of the Rees Jeffreys Road Fund, and Chair of the Rees Jeffreys Road Fund Competition Judging panel

The future of how our roads & streets “work” for all of us is something we can all contribute to and as Trustees we are keen that the enthusiasm and interest of William Rees Jeffreys had for making roads more attractive and enjoyable can be sustained in the very different world of future travel.

Meet the Trustees and Judges...

Introduction from Ginny Clarke

Introduction from Dr Suzy Charman

Introduction from Andy Graham

Introduction from Glenn Lyons

Introduction from Steve Gooding

Judges Biographies

About the Judging panel

Clear decision-making criteria will be applied to the selection of winning entries. The judging will be based upon the following criteria:

  • how well the idea responded to the competition question and guidance

  • how inclusive is the idea, and how well does it recognise diversity?

  • how well the idea aligns with The Fund’s objectives, including promoting diversity and inclusivity

  • quality and originality of ideas- the judges are looking for Is it novelty and innovation

  • novelty and creativity of presentation

  • quality of thinking and research

  • resonance with both public and policymakers

  • scalability of the idea

The Judges are:

Ginny Clarke_4936.jpg


CBE, Vice Chair and Trustee of the Rees Jeffreys Road Fund, and Chair of the Rees Jeffreys Road Fund Competition Judging panel


Ginny has had a long career in the roads sector including Chief Highway Engineer and Strategy Director at Highways England. She joined the Rees Jeffreys Road Fund as a Trustee in 2016, and is a Fellow of the CIHT and the Royal Academy of Engineering.

Andy Graham



Andy has 35 years’ experience in using new roads technology.  He was a director level at AECOM and now leads White Willow Consulting, specialising in connected vehicles and traffic data. He chairs the ITS-UK Connected Vehicles Forum and won their Award for outstanding personal contribution, and is a member of the IET Transport Panel.

Hilary Chipping


Chief Executive at the South East Midlands Local Enterprise Partnership


Hilary is currently Chief Executive at the South East Midlands Local Enterprise Partnership.

She was Director of Strategy at the Highways Agency from 2001 to 2007. Prior to that she worked as a civil servant in the areas of housing, local government finance and transport after graduating from the University of Manchester with an MA in Economics. 

Leon Daniels




Leon Daniels, OBE, has extensive knowledge and experience of traffic and streets management, bus transport, urban rail, cycling, road safety, river operations, the taxi and private hire industry, policing and enforcement, highway engineering and major project delivery, Leon works at the highest level of central and local Government. Until his retirement from Transport for London in December 2017, Leon was Managing Director, Surface Transport.

Steve Gooding


Director of the RAC Foundation

Steve Gooding is the Director of the RAC Foundation, a charity created by the Royal Automobile Club to commission and disseminate motoring-related research.

Previously Steve’s long civil service career encompassed many transport-related roles.

Steve is a fellow of the CILT and the CIHT and a regular columnist in Highways magazine.

Suzy Charman

Dr Suzy Charman

Executive Director of the Road Safety Foundation

Suzy has worked in road safety for 17 years and is the Executive Director of the Road Safety Foundation.  Suzy has broad road safety expertise having led research and policy across all areas of road safety but has a strong specialism in proactive risk management and infrastructure safety.

glenn lyons.jpeg


Professor of Future Mobility, University of the West of England


Glenn Lyons is the Mott MacDonald Professor of Future Mobility at the University of the West of England, Bristol, UK. Spanning between academia and practice, he specialises in addressing transport sector developments in the context of ongoing and uncertain social and technological change. He has helped bring forward the ‘decide and provide’ transport planning paradigm.

Who was William Rees Jeffreys?


William Rees Jeffreys, born 1 December 1871, was a visionary who life’s work was creating better, more attractive, safer and more accessible roads and streets – and to encourage people to get out and about and experience the UK’s wonderful towns, villages and countryside.  To carry on this work, he gifted his estate to set up The Rees Jeffreys Road Fund. The Fund supports all kinds of educational and professional activities promoting ideas exchange between those involved with the environment, highways and transport and land use planning. Its aim is to deliver better roads and streets, to improve services for road users, and to promote appeal and enjoyment of using streets and roads.


Once a keen member of the Cyclists' Touring Club (CTC) in the UK, and the CTC individual in charge of the UK’s movement for better roads, William Rees Jeffreys organised asphalt trials before cars became common. He took the reins of the Roads Improvement Association (RIA) in 1890, while working for the CTC, and  called for motorways in Britain 50 years prior to their introduction.


He was described by Lloyd George in 1937 as ‘the greatest authority on roads in the United Kingdom and one of the greatest in the whole world’. He led the campaign to seal the nation’s roads, so improving travel for road users and reducing roadside nuisance.

About William Rees Jeffreys
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